To mark World Mental Health Day, the sportswear and equipment company ASICS presented the documentary "Human Nature," which illustrates how a sedentary lifestyle impacts our lives.
The event took place at Palo Alto, a unique venue in Barcelona created from the renovation of a former 1857 factory and surrounded by gardens that give it a distinctive character. The event also featured activities and talks by professionals—an invitation to reflect on and raise awareness about our daily lives. An LED screen was installed on stage to handle content display requirements. For this occasion, the decision was made to fly the screen using lifting towers with truss supports, achieving an aesthetic that better complemented the event and the venue.
“Flown LED screen matching the event and venue aesthetic"
ASICS has always believed in the benefits of movement—not just for the body, but for the mind as well. This is the origin of the name ASICS: Anima Sana in Corpore Sano, or "a sound mind in a sound body.
MD Miguel Diaz Audiovisual Services rents audiovisual equipment for all types of events, offering technical production and advice. We have rental LED screens of different formats and resolutions, both indoor and outdoor, and we offer design with the most cutting-edge technology.
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Client: Pasarela S.L.
